For a while now I have looked at getting some custom bike kit for when I am cycling but then never really pushed it forward until this year.
My cycling club Romford CC have used BioRacer for over 5 years now and the kit is such good quality with excellent customer service that they were definitely the brand that came to mind. I deal with club kit for Romford CC and so it was an easy process to get in touch and discuss the idea further with them.
I’d like to think I was an easy customer but they would have to be the judge on that. I knew roughly that I wanted something simple, nothing with an over complicated design or too busy if that makes sense? Of course I wanted my blog logo and colour was no question that I was looking at there being a lot of pink – it is not for everyone but it most definitely is for me!
After speaking with the team I sent over my logo and then pretty much left them with my vague brief for the design knowing I was in capable hands. I was introduced by email to the designer who was dealing with my kit and within a couple of weeks I was sent some ideas.
You are sent a link to the design portal with a password specific to me to see the designs, which are 3D so you can move the image of each piece of kit to see what it looks like from a number of angles.
I think there were only 3 or 4 iterations of the kit including the addition of the strapline for my blog ‘be fearlessly unapologetically you’ being added to the back centre pocket of the jersey and gillet. One design looked a little similar to something else I had seen and they were quick on hand to change.
What I really like about the team is that they are so easy to talk to and bounce ideas off of, always happy to help. They also keep you updated from the start, when the order is placed and when it has been received and sent out.
What I was also impressed with is that the quality was exactly the same as my club kit and kit sent to me that can be ordered off the website. Perhaps this is an odd thing to note but I have experienced first hand before where kit ordered from a brand has a different quality with the custom kit compared to off the shelf range, with custom kit being a lesser quality.
I should note that as I stated I have used BioRacer for a number of years with my cycling club for kit and have also worked with them to review products but all opinions are my own and I chose to work with them on my kit as I know how good it is. So I can highly recommend them if you are looking for either off the shelf kit or custom range. I am incredibly happy with the finished product!